Lead Product Marketing Manager

勤務地 東京都
業界・業種 IT
契約タイプ Permanent
給料 negotiatable
参照番号 42615

Lead Product Marketing Manager

【COMPANY OVERVIEW】

The international legal tech company

 

【JOB RESPONSIBILITIES】

  • Articulating the product's value and conveying it to customers through marketing and sales initiatives.

  • l  Enhancing sales by providing support for sales efforts.

  • l  Integrating market and customer insights into product development to foster growth.

  • l  Aiding business expansion through the planning and implementation of Go-To-Market strategies based on thorough analysis of the company's operations and market conditions.

  • l  Recruiting, training, and assessing product marketing managers.

  • l  Enhancing the team's value by identifying and addressing challenges in product marketing.

  • l  Recognizing and resolving collaboration issues between product and sales teams

  • l  Establishing product positioning and messaging while collaborating with the branding team.

  • l  Assisting in customer acquisition and awareness by speaking at seminars and events as a product advocate.

  • l  Developing a system for identifying successful patterns in sales proposals.

  • l  Creating a timely and accurate method for communicating product information to the sales team.

  • l  Supporting the pursuit of significant sales opportunities for the organization.

  • l  Systematizing and refining the process of gathering customer feedback to enable informed product planning.

  • l  Designing a system to relay the latest customer and market information to the product planning team.

  • l  Formulating the Go-To-Market strategy for the entire product line, including pricing, and developing and promoting market initiatives.

【REQUIREMENTS】

  • l  Any of the following experience

  • l  Experience in product marketing for your own product, or experience in GTM as a product manager

  • l  Experience working with a product-driven approach in marketing or sales promotion

  • l  Ability to identify issues through analysis of customer information obtained through sales activities, user interviews, and quantitative and qualitative data

  • l  Ability to verbalize the value of products and features and compile them into PowerPoint materials

  • l  Ability to involve stakeholders (especially sales, PdM, PEM, designers) and lead them to a solution

  • l  Experience managing a team of multiple people

  • l  High verbalization and expression skills in Japanese (user correspondence, explanations to sales, creating materials such as proposals from a business perspect

  •  

【FOR FURTHER INFORMATION】

Contact NAME: Jennifer Yamamoto

Jennifer.yamamoto@cornerstone.jp