【COMPANY OVERVIEW】
American technology company specializing in pets
【JOB RESPONSIBILITIES】
Develop SNS marketing strategy in Japan using your digital knowledge.
Work closely with the global and Japanese teams to execute and measure the effectiveness of SNS campaigns
Collaborate with pet-related influencers and communities to design and execute strategies to deliver highly-engaging communications to customers
Design and implement strategies to expand brand awareness.
Create content for owned media
Participate in global company-wide activities, lead projects in Japan and collect and disseminate local Purpose case studies in Japan.
Proactively input industry trends in digital marketing, identify opportunities for brand exposure and proactively take action, without being bound by existing industry concepts.
【REQUIREMENTS】
5 years + experience in social network marketing
2 years + experience in influencer marketing
Experience managing Instagram/Facebook ads (mainly official account post boosting)
Marketing experience in a B2C company
Knowledge of digital advertising and analytical tools
Experience in data-driven and creative thinking in content creation (experience in copywriting and video production preferred)
Fluent in Japanese and a good command of English at a business level.